Technically speaking, when you hear the term ‘giveaway’, you should think of it as a promotional drawing where a prize is given away to a participant chosen from a pool of entries at random. A giveaway in this case is referred to as a ‘sweepstakes’. With that said, RewardAway is a software platform that allows you to run & manage a sweepstakes promotion.
Artistically speaking, a giveaway is a fun way to grow your audience while giving back to your fans.
It’s important to note there is no monetary charge for an entrant to participate in a sweepstake, which is why you’ve probably seen the associated with giveaways you’ve entered.